We have more access to information today than ever before. Data can tell you who your customers are, where they’re coming from, what their interests are, how to best reach them, and so much more. But in today’s big data environment, there’s so much information, it can be difficult to tell the signal from the noise. Data can improve your business, but the cacophony can also be overwhelming!
While most of us recognize the value of data, it can be tempting to fall into a “set it and forget it” strategy, focusing on just a few key metrics like inventory and orders. But this can leave money on the table and disappointed customers in your wake.
Correctly used, data can drive insights to improve customer relationships. And that’s what really builds a strong, long-lasting enterprise.
Here are 3 ways data can improve your business:
- Improved Understanding of Your Customers
No matter what type of products you sell or how you sell them, understanding who your customers are is key to growth and business success. Where are they located? What is their buying behavior? Drilling down into the data can help you improve virtually every facet of customer engagement.
- Understand and Remove Inefficiencies
Optimizing the supply chain can be one of the biggest challenges—it involves tracking manufacturing, logistics, shipping, responsiveness, and so much more. Data helps uncover bottlenecks and improve efficiencies, providing visibility of your products from production through distribution.
- Make Smarter Decisions Faster
With real-time data at your fingertips, you don’t need to base decisions solely on past performance. You can make adjustments live, as changes happen. Start by knowing the most important questions you need to inform your strategy and streamline your data collection from there. This prevents overwhelm and wasted resources, so you can focus on what’s most important to you and, more importantly - your customers.
Surveys have found that data-driven organizations are three times more likely to see improvements in their business decisions. And it starts with asking the right questions to drive actionable insights.
iQ Technology: A Clear Understanding
With QuickBox’s iQ Client Portal, you’ll not only get a wealth of ecommerce analytics but it’s delivered via an intelligence dashboard that provides the information you need to effectively manage product fulfillment in real-time. Better yet, it’s simple and easy to use and customize, providing the answers to YOUR most important questions at your fingertips.
- Order status, inventory allocation, shipments, and more in real-time
- Inventory run rates, warehouse performance, carrier time-to-home, and so much more for a full, well-rounded understanding of your company’s logistics
- Efficient forecasting, product planning, and reporting, so you can leave tedious, manual processes that cost you time and money behind.
All of this with a very user-friendly interface, high security, and fast load times to eliminate lag time. So, you have the data you need when you need it to help grow your business!
Ready to learn more about QuickBox's ecommerce fulfillment services? Contact Us today.